Executive Coaching
I work with executives and senior professionals who are done going through the motions—and ready to explore what else is possible. Whatever it is, we’ll find it together.
**Discretion and confidentiality guaranteed**
A confidential safe space to talk through the things that keep you awake at night.
To boldly step into your next season.
You’re an executive or senior leader.
You’ve had an amazing career.
You’re at the top of your profession.
You’re great at what you do.
Your finances are solid.
From the outside, you should be one of the happiest people on earth, and yet…
Your energy and enthusiasm are down;
What used to fill you with meaning is not cutting it anymore;
And now you’re wondering if you really want to keep doing what you’re doing for another 15-20 years.
You know you need a change, but the golden cage you’ve built around yourself makes a move too risky, too scary, the cost too high.
So, you stay in your cage.
🧭 There’s another option though: exploration! 🧭
No one says you have to quit your job today, uproot your family, and go live in a yurt.
At the same time, unless you take the time to better understand what it is you’re yearning for, explore possible scenarios, and run small experiments, your only option is that golden cage.
I work with executives and senior professionals who are done going through the motions—and ready to explore what else is possible. Whatever it is, we’ll find it together.
**Discretion and confidentiality guaranteed**
🌿 I’m Dina—an executive and transitions coach based in Basel, with 25+ years of global experience across Pharma, the travel industry, the United Nations, and NGOs, including a 20-year senior career in Human Resources (HR) at Novartis & Roche.
Previous coaching clients span Pharma, Bio-Tech, Media & Advertising, Banking, SMEs, NGOs. I understand the world you’re operating in. And I have no interest whatsoever in cookie-cutter solutions.
LET’S CONNECT. WE’RE ONLY STRANGERS ONCE.
Together, we’ll dig deep into the challenges you are facing and uncover what truly matters to you, and we’ll identify the resources at your fingertips, including your own creativity and support networks.
My hope is that, at the end of our coaching together, you can see more clearly, feel much more connected to who you truly are, and as such, feel much more connected to those you lead and support.
You’ll get whatever support you need to take care of what matters to you and move towards what’s next.
We can do that through self discovery: clarify your hopes, dreams, and the impact you’d like to have, understand what’s standing in your way, and find your anchor so you’re not just a leaf flying at the whims of a capricious wind.
We can deep dive into relationships & wellbeing, exploring those important relationships in your life and how to nurture them. We can uncover the expectations (yours and others) which may be weighing heavily on your shoulders. We can clarify the resources at your disposal and how to activate them. We can explore how to prevent burnout from showing up in your life.
We can deep dive into exploration & action: explore possibilities, plan and implement little experiments to test those possibilities, reflect on your experiences and experiments to inform your next step, and so much more…
Examples of topics I have tackled with clients in the past include:
- You’re questioning your purpose, wondering what legacy you’d like to leave behind.
- You’re facing a tough decision and are unsure which path to take.
- You find yourself in a “grind”, overwhelmed with demands, not able to see the forest from the trees.
- You’re questioning what leadership style best fits your current team or opportunities and challenges you face.
- You’ve received conflicting feedback about your leadership or results and need clarity.
Three options to find the right coaching journey for you*
*Please visit For Organisations for a list of additional corporate services.
1 — The Deep Dive
This year-long journey is designed to deep dive into your current situation and support you each step of the way toward who you want to be as a leader. We’ll have space to tackle challenges in real time, strengthen important relationships, clarify your purpose and priorities, and build habits that support your wellbeing and leadership. We’ll map out meaningful next steps and put them into practice.
♥ 12-month coaching journey
♥ Monthly personalised 1:1 sessions
♥ 1 Gallup CliftonStrengths online assessment (if of interest) to name and claim your natural talents
♥ Flexible session lengths (anywhere from 60 to 120 mins) based on your needs
♥ Access to resources as needed for guidance and inspiration
♥ Unlimited real-time support in between sessions via iMessage, Signal or Telegram (text or voice messages), and e-mail
Investment*: CHF 910.- a month (or CHF 10’920.- total)
*save CHF 4’320.- vs. hourly rate
♥ Add a “walk & talk” day in nature to explore the meaning of that season in your life (meeting location in the Basel region) for an additional CHF 1’690.- per day (6 hours)
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2 — The Foundational Dive
Set yourself up for success with 6 months of dedicated support as we dig deep into the issues you are facing and actively move toward what really matters to you. We’ll have time to uncover what’s getting in the way, strengthen important relationships, clarify your goals, and experiment with new approaches.
♥ 6-month coaching journey
♥ Monthly personalised 1:1 sessions
♥ 1 Gallup CliftonStrengths online assessment(if of interest) to name and claim your natural talents
♥ Flexible session lengths (anywhere from 60 to 120 mins) based on your needs
♥ Access to resources as needed for guidance and inspiration
♥ Unlimited real-time support in between sessions via iMessage, Signal or Telegram (text or voice messages), and e-mail
Investment*: CHF 965.- a month (or CHF 5’790.- total)
*save CHF 1’920.- vs. hourly rate
♥ Add a “walk & talk” day in nature to explore the meaning of that season in your life (meeting location in the Basel region) for an additional CHF 1’690.- per day (6 hours)
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3 — Dipping your Toes 😊
♥ Book one, 60 min. session at a time
Hourly rate: CHF450.-*
* Rate applies to a 60 min. coaching session. Additional fees may apply for the review and analysis of documents prior to coaching session such as CV, multi-rater assessments, psychometric profiles, etc.
Love or Leave it guarantee
If you’re not loving the results you’re getting, you can terminate the coaching agreement at any point in time with immediate effect. Any sum owed by you for coaching services rendered through, and including the effective date of termination becomes due and payable. No other fees apply.
Fair and Flexible Pricing
I offer differentiated pricing—corporate clients pay market rates, while private clients paying out of pocket and NGOs receive adjusted rates.
Any additional fees due to client needs or requests (like travel, document review, or sessions outside regular hours) will always be defined and agreed with client prior to the session.
Because generosity is a core value of mine, the length of each coaching session in my packages will depend on your need. Some days, 60 min. is enough. Other days, it might be 120. Practically, I ask my clients to book 90 min. and keep a 30 min. buffer to their next meeting, just in case :).
Can’t afford my rates?
My intention is to make coaching accessible to anyone who needs it, regardless of financial situation, while keeping it sustainable for me. As such, if you are in financial difficulty or earn a modest income, please email me to explore alternatives.
Upon mutual agreement, and subject to my own availability, these alternatives may include:
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Sliding scale pricing for those with modest incomes, so we find something that feels fair and keeps both our hearts open.
- An individualised payment plan.
- A creative exchange or “barter” arrangement, if appropriate.
Money shouldn’t be a barrier for someone to receive quality coaching. So, if my rates feel out of reach, but you would like to work with me, reach out!
How do I get started?
Complimentary session
Book your complimentary 60-minute clarity & coaching session here. Just a relaxed conversation to find out more about each other and what working together could look like. No strings attached.
**Discretion & Confidentiality guaranteed**
Coaching agreement
If we agree to work together, I would send you a coaching agreement for you to review and sign.
Book appointment
Once the coaching agreement is signed and payment has been received (either in full or in monthly instalment), I’ll send you a link so you can start booking your sessions.
First session!
You’re all set! We can now have our first session and take it from there.
And If, at any point in time, you’re not loving the results you’re getting, you can terminate the coaching agreement with immediate effect.
What it’s like to work with me
No explanation I give is the same as simply experiencing it—
which is why I offer a full hour session for free.
“YOU’RE IN THE RIGHT PLACE!”
—Senior executive
Media industry, UK
“A CONCRETE ACTION PLAN I WAS VERY HAPPY WITH”
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“It was lovely meeting Dina, she has a great energy, is very thoughtful and had some great insights and ideas. We were able to come up with a concrete action plan which I was very happy with, and enthusiastic to start implementing. Dina is strongly empathetic and has a real desire to understand and help people. Highly recommended.”
“REVEALED A CLEAR PATH FORWARD FOR ME”
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“I enjoyed the introspective journey I embarked on with Dina during my coaching session. Dina’s methodology, which delves deep into intrinsic exploration, revealed a clear path forward for me.
I endorse Dina’s coaching services to anyone facing obstacles in their career journey and seeking clarity on the actions necessary to unlock their full potential.“
“EXPERT COACH WITH A RANGE OF SKILLS & TOOLS”
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“I worked with Dina over five coaching sessions, and the experience was enlightening and enjoyable. Dina held the space with great care, so that I felt safe and courageous in exploring my goals and aspects of my personality, and in realising how these connect and can help me move towards my goals.
She encouraged visualisation, which allowed me to explore my goals in an imaginative and creative way. That was interesting, and those images have stayed with me. Dina is a compassionate and expert coach with a range of skills and tools that she applies in just the right way, at the right time.
I’d highly recommend her coaching to anyone who wants to explore their personal or professional motivations and move towards specific outcomes.“
